How I introduced a new feature to help users improve consistency in maintaining their beauty & personal care routine, while increasing customer retention and boosting sales.

Owned & led a team to design Autonomous Accounting product line, from kickstarting design vision to product maturity. Worked closely with CXOs, SMEs to ship 100+ features, e2e flows that automated R2R processes to help businesses reduce 80% manual work, improve reconciliation accuracy by 90%, detect & resolve anomalies.

In charge of designing a fresh experience for supplier mobile app to improve its usability across core touchpoints like navigation, filter, payment with overall visual redesign to align with new design language thereby reducing customer churn.

Designed visually upgraded dashboards by translating information design into data-heavy charts, derived from a data visualization library, the creation of which I assisted.

Evaluated Discord user communication flows to craft a new experience that enables them to save community messages on a server level. A feature potential enough to remarkably save user's time & efforts.

Designed core features for Autonomous Receivables, product with touch & voice interface — scenarios like calling, post-call actions, timelines, conversational UX for virtual AI assistance, notifications system to customer retention, satisfaction, and loyalty.

How I designed & coded my portfolio, a PWA with multiple themes that has been curiously crafted into something I truly admire. With countless hours of brainstorming and building scenarios on a scalable UI, it's a cool showcase of my work with magic, emerging from a blank art board & codebase.